In this article we will be looking at independent tyre test data, and real world driver reviews of the Continental PremiumContact 7 and the Falken ZIEX ZE320 to find out which tyre is best for your own driving.
The good news is that both the Continental PremiumContact 7 and Falken ZIEX ZE320 are Premium Touring Summer tyres designed to be fitted to Passenger Cars, which means comparing the two tyres is relatively simple.
Both tyres are hugely popular in the market place with drivers, and both have been featured in independent tyre tests.
Independent comparison tyre tests are the best source of data to get tyre information from, and the good news is there have been four tests which compare both tyres directly!
Out of these four tests:
While it might look like the Continental PremiumContact 7 is better than the Falken ZIEX ZE320 purely based on the higher number of test wins, tyres are very complicated objects which means where one tyre is better than the other can be more important in real world use.
Let's look at how the two tyres compare across multiple tyre test categories.
Looking at data from four tyre tests, the Falken ZIEX ZE320 was better during three dry braking tests. On average the Falken ZIEX ZE320 stopped the vehicle in 1.91% less distance than the Continental PremiumContact 7.
Best In Dry Braking: Falken ZIEX ZE320
See how the Dry Braking winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:34.65M | ✓ Falken ZIEX ZE320: 34.21M |
2025 Summer Tyre Test Shootout 225/40 R18 |
Continental PremiumContact 7:34.6M | ✓ Falken ZIEX ZE320: 33M |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
Continental PremiumContact 7:34.6M | ✓ Falken ZIEX ZE320: 33M |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:34.2M | Falken ZIEX ZE320: 35.2M |
Looking at data from one tyre tests, the Falken ZIEX ZE320 was better during one dry handling [s] tests. On average the Falken ZIEX ZE320 was 0.22% faster around a lap than the Continental PremiumContact 7.
Best In Dry Handling [s]: Falken ZIEX ZE320
See how the Dry Handling winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:85.73s | ✓ Falken ZIEX ZE320: 85.54s |
Looking at data from one tyre tests, the Continental PremiumContact 7 was better during one dry handling [km/h] tests. On average the Continental PremiumContact 7 was 0.33% faster around a lap than the Falken ZIEX ZE320.
Best In Dry Handling [Km/H]: Continental PremiumContact 7
See how the Dry Handling winner was calculated >>
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:119.8Km/H | Falken ZIEX ZE320: 119.4Km/H |
Looking at data from two tyre tests, the Continental PremiumContact 7 was better during one subj. dry handling tests. On average the Continental PremiumContact 7 scored 5.13% more points than the Falken ZIEX ZE320.
Best In Subj. Dry Handling: Continental PremiumContact 7
See how the Subj. Dry Handling winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:9.5 Points | Falken ZIEX ZE320: 9.5 Points |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:10 Points | Falken ZIEX ZE320: 9 Points |
Looking at data from four tyre tests, the Continental PremiumContact 7 was better during four wet braking tests. On average the Continental PremiumContact 7 stopped the vehicle in 4.98% less distance than the Falken ZIEX ZE320.
Best In Wet Braking: Continental PremiumContact 7
See how the Wet Braking winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
✓ Continental PremiumContact 7:24.61M | Falken ZIEX ZE320: 25.47M |
2025 Summer Tyre Test Shootout 225/40 R18 |
✓ Continental PremiumContact 7:28.3M | Falken ZIEX ZE320: 29.5M |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:44.2M | Falken ZIEX ZE320: 46.1M |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:33.4M | Falken ZIEX ZE320: 36.3M |
Looking at data from two tyre tests, the Continental PremiumContact 7 was better during one wet handling [s] tests. On average the Continental PremiumContact 7 was 0.78% faster around a wet lap than the Falken ZIEX ZE320.
Best In Wet Handling [s]: Continental PremiumContact 7
See how the Wet Handling winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:107.14s | ✓ Falken ZIEX ZE320: 105.18s |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:75.5s | Falken ZIEX ZE320: 78.9s |
Looking at data from one tyre tests, the Falken ZIEX ZE320 was better during one wet handling [km/h] tests. On average the Falken ZIEX ZE320 was 0.95% faster around a wet lap than the Continental PremiumContact 7.
Best In Wet Handling [Km/H]: Falken ZIEX ZE320
See how the Wet Handling winner was calculated >>
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
Continental PremiumContact 7:73.2Km/H | ✓ Falken ZIEX ZE320: 73.9Km/H |
Looking at data from two tyre tests, the Continental PremiumContact 7 was better during one subj. wet handling tests. On average the Continental PremiumContact 7 scored 11.73% more points than the Falken ZIEX ZE320.
Best In Subj. Wet Handling: Continental PremiumContact 7
See how the Subj. Wet Handling winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:9.25 Points | ✓ Falken ZIEX ZE320: 10 Points |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:10 Points | Falken ZIEX ZE320: 7 Points |
Looking at data from one tyre tests, the Falken ZIEX ZE320 was better during one wet circle tests. On average the Falken ZIEX ZE320 was 0.33% faster around a wet circle than the Continental PremiumContact 7.
Best In Wet Circle: Falken ZIEX ZE320
See how the Wet Circle winner was calculated >>
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
Continental PremiumContact 7:14.94s | ✓ Falken ZIEX ZE320: 14.89s |
Looking at data from three tyre tests, the Continental PremiumContact 7 was better during three straight aqua tests. On average the Continental PremiumContact 7 floated at a 1.82% higher speed than the Falken ZIEX ZE320.
Best In Straight Aqua: Continental PremiumContact 7
See how the Straight Aqua winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
✓ Continental PremiumContact 7:98.1Km/H | Falken ZIEX ZE320: 95.5Km/H |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:81.1Km/H | Falken ZIEX ZE320: 79.9Km/H |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
✓ Continental PremiumContact 7:78Km/H | Falken ZIEX ZE320: 77.1Km/H |
Looking at data from two tyre tests, the Continental PremiumContact 7 was better during two curved aquaplaning tests. On average the Continental PremiumContact 7 slipped out at a 12.12% higher speed than the Falken ZIEX ZE320.
Best In Curved Aquaplaning: Continental PremiumContact 7
See how the Curved Aquaplaning winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
✓ Continental PremiumContact 7:2.57m/sec2 | Falken ZIEX ZE320: 2.27m/sec2 |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:3.37m/sec2 | Falken ZIEX ZE320: 2.94m/sec2 |
Looking at data from two tyre tests, the Continental PremiumContact 7 was better during one subj. comfort tests. On average the Continental PremiumContact 7 scored 3.45% more points than the Falken ZIEX ZE320.
Best In Subj. Comfort: Continental PremiumContact 7
See how the Subj. Comfort winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
✓ Continental PremiumContact 7:9.5 Points | Falken ZIEX ZE320: 9 Points |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
Continental PremiumContact 7:5 Points | Falken ZIEX ZE320: 5 Points |
Looking at data from one tyre tests, the Falken ZIEX ZE320 was better during one subj. noise tests. On average the Falken ZIEX ZE320 scored 20% more points than the Continental PremiumContact 7.
Best In Subj. Noise: Falken ZIEX ZE320
See how the Subj. Noise winner was calculated >>
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
Continental PremiumContact 7:8 Points | ✓ Falken ZIEX ZE320: 10 Points |
Looking at data from two tyre tests, the Falken ZIEX ZE320 was better during two noise tests. On average the Falken ZIEX ZE320 measured 1.98% quieter than the Continental PremiumContact 7.
Best In Noise: Falken ZIEX ZE320
See how the Noise winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
Continental PremiumContact 7:73.2dB | ✓ Falken ZIEX ZE320: 71.2dB |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
Continental PremiumContact 7:73dB | ✓ Falken ZIEX ZE320: 72.1dB |
Looking at data from one tyre tests, the Continental PremiumContact 7 was better during one wear tests. On average the Continental PremiumContact 7 is predicted to cover 23.2% miles before reaching 1.6mm than the Falken ZIEX ZE320.
Best In Wear: Continental PremiumContact 7
See how the Wear winner was calculated >>
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:46250KM | Falken ZIEX ZE320: 35520KM |
Looking at data from one tyre tests, the Continental PremiumContact 7 was better during one value tests. On average the Continental PremiumContact 7 proved to have a 21.49% better value based on price/1000km than the Falken ZIEX ZE320.
Best In Value: Continental PremiumContact 7
See how the Value winner was calculated >>
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:8.22Price/1000 | Falken ZIEX ZE320: 10.47Price/1000 |
Looking at data from three tyre tests, the Continental PremiumContact 7 was better during two rolling resistance tests. On average the Continental PremiumContact 7 had a 2.54% lower rolling resistance than the Falken ZIEX ZE320.
Best In Rolling Resistance: Continental PremiumContact 7
See how the Rolling Resistance winner was calculated >>
The Best Touring Tyres for 2025 Tested 225/50 R17 |
✓ Continental PremiumContact 7:7.72kg / t | Falken ZIEX ZE320: 7.77kg / t |
2025 Auto Bild Summer Performance Tyre Test 225/40 R18 |
✓ Continental PremiumContact 7:8.41kg / t | Falken ZIEX ZE320: 9.04kg / t |
2025 Summer and All Season Combined Tyre Test 225/45 R17 |
Continental PremiumContact 7:8.04kg / t | ✓ Falken ZIEX ZE320: 7.99kg / t |
Tyre Reviews also collects real world driver reviews for the Continental PremiumContact 7 and Falken ZIEX ZE320.
In total the Continental PremiumContact 7 has been reviewed 31 times and drivers have given the tyre 85% overall.
The Falken ZIEX ZE320 has been reviewed 4 times and drivers have given the tyre 79% overall.
This means in real world driving, people prefer the Falken ZIEX ZE320.
In conclusion the Continental PremiumContact 7 performed better in dry handling [km/h], subj. dry handling, wet braking, wet handling [s], subj. wet handling, straight aqua, curved aquaplaning, subj. comfort, wear, value and rolling resistance, while the Falken ZIEX ZE320 performed better in dry braking, dry handling [s], wet handling [km/h], wet circle, subj. noise and noise.
Which tyre is best for you depends a lot on your driving style and situation, plus what you want from the tyre. Comparing all the data in the tyre reviews database, on balance Continental PremiumContact 7 seems to be the best tyre overall.
However, it's important to note that both tyres have their strengths.
Remember, the best tyre for you might depend on which of these factors are most important for your specific driving needs and conditions.
Looking for more tyre comparisons? Here are other direct comparisons involving these tyres:
This page has been developed using tyre industry testing best practices. This means we are only comparing tests which have had both tyres in the same test.
Why is this important? Tyre testing is heavily affected by things like surface grip levels and surface temperature, which means you can only compare values from the same day. During a tyre test external condition changes are calculated into the overall results, but it is not possible to calculate this between tyre tests performed on different days or at different locations.
As a result you will see other tests on Tyre Reviews which feature both the %s and %s, but as they weren't conducted on the same day, the results are not comparable.
Lots of other websites do this sort of tyre comparison, Tyre Reviews doesn't.